Asus .. All you need to know about the global company

Asus .. All you need to know about the global company

Asus, is a Taiwanese multinational computer, telephone and electronics company headquartered in Beitou District, Taipei, Taiwan. Its products include desktop computers, laptops, mobile phones, networking equipment, monitors, wi-fi routers, projectors, motherboards, graphics cards, optical storage, multimedia products, peripherals, wearables, servers, workstations and tablet computers. The company is also an Original Equipment Manufacturer (OEM).

Asus is the world’s fifth-largest PC vendor by unit sales as of January 2021. Asus has been featured in BusinessWeek’s “InfoTech 100” and “Top 10 Best IT Companies in Asia” rankings, and was ranked #1 in the IT hardware category in Top 10 poll. Taiwan’s global brands in 2008 with a total brand value of 1.3 billion dollars.

Asus has a major listing on the Taiwan Stock Exchange under ticker symbol 2357 and a minor listing on the London Stock Exchange under ticker symbol ASKD.

Asus .. All you need to know about the global company

Incorporation of the company Asus

According to the company’s website, the name Asus originated from Pegasus, the winged horse in Greek mythology. Only the last four letters of the word were used to give the name a high place in the alphabetical lists. As its marketing slogan, it used Asus Rock Solid. Heart Touching (2003-2009) and Later Inspiring Creativity and Mastery (2009-2013). Since 2013, the company’s slogan has been “In Search of Incredible”.

All company products

Asus products include 2-in-1s, laptops, tablets, desktops, smartphones, personal digital assistants (PDAs), servers, computer monitors, motherboards, graphics cards, sound cards, DVD drives, and computer networking devices. , computer cases. and computer components and computer cooling systems.

One of the main lineup is the Vivo lineup which consists of Laptops (VivoBooks), All-in-Ones (Vivo AiO), Desktops (VivoPC), Stick PCs (VivoStick), Mini PCs (VivoMini), VivoWatch, VivoMouse and VivoTab.

Asus ROG has been an active advocate of esports, having built some of its own professional gaming teams.

In January 2021, ROG announced the creation of a new esports academy in India, with plans to explore and train professional players in Counter-Strike: Global Offensive (CS: GO) on PC. The initiative will provide shortlisted players with training, gaming equipment, and stipends to prepare them for competitive esports tournaments at the national and international levels.


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